marketing growing pains scale

Marketing at scale: My interview on growing pains

Emily Sue Tomac from TrustRadius interviewed me in Las Vegas last May. Her article has now been published on Her article is about growing pains and marketing at scale. She interviewed five B2B marketers leaders for their key lessons learned. I was one of those five people Emily interviewed for You can find a part[…]

Nacht van de Content [DUTCH]

21 Juni 2016, Bloemendaal-aan-Zee Bedankt voor het bijwonen van mijn keynote presentatie op Nacht van de Content in Bloemendaal-aan-Zee. Bij strandpavilioen Parnassia, genoten we onder het genot van een barbecue en een drankje van presentaties en van een onverwachte zonsondergang na een regenachtige dag. Ik heb deze korte blogpost geschreven, zodat jij als bezoeker makkelijk[…]

marketing sales alignment marketo summit diederik martens

How sales alignment accelerates your career in marketing automation

It’s almost ‘Summit time’! The MGM Grand in Las Vegas will welcome up to 10,000 marketing nation rockstars for the Marketo Marketing Nation Summit 2016 on May 9-12. I’m really looking forward to Will Smith’s keynote and some of the other great sessions I’ve put on my personal calendar. Next to that, I’m honored to present a session[…]

Top Lead Generation Strategy for 2016 – 27 Marketing Leaders Pitch in.

Early 2015, Jeff Coveney from asked me to pitch in on a marketing automation article. Now Jeff asked me to share something on my lead generation strategy for 2016. Read the full article.                   My lead generation strategy for 2016: “In order to get more and[…]


My presentation at a channel marketing event in Berlin

Last October I presented at the SiriusDecisions Summit on marketing automation, where I met someone from SolidWorks. I was asked to present something similar during the SolidWorks channel marketing event in Berlin in December. I arrived in Berlin on Tuesday evening. I was just in time for a guided tour in the BErlin city center.[…]