End of Year for Marketing Automation The end of year is around the corner! And it’s the time of year to clean everything up. Prepare for the next season. And of course to support sales with their final deal. It wouldn’t be the first time some new KPI’s are introduced late January, but tracking wasn’t enabled[…]
The market for CRM lead management applications continues to grow, evolve and mature. The Gartner Magic Quadrant evaluates 17 providers to help IT leaders find the right choice for their company, in collaboration with marketing, sales and digital commerce leaders. You can access the full report at Gartner. Marketo is named leader in the Magic Quadrant[…]
May 12 – Las Vegas Thank you to those that attended my presentation at the Marketo Summit in Las Vegas. I’ve written this short blog post for you to easily access some of the materials I showed on the big screen. Download the slidedeck (please note Marketo will provide a full recoding[…]
February 2015, Diederik Martens is re-awarded Marketo Champion.
I presented the Quintiq story during the Marketo Live event in Amsterdam.
Marketo released the new Calendar functionlity for their platform. I’m very enthusiastic about this. Marketo even included a quote from me on their blog.
I was interviewed by Marketo on my work with Marketo at Quintiq. Marketo now published the customer story on their website.
Currently Marketo has no way of doing math with dates, like Salesforce has. But Marketo Webhooks offers a rather simple solution to this challenge.